EXPO 2020 DUBAI
Expo 2020 Dubai is the first World Expo to be held in the Middle East, Africa and South Asia (MEASA) region, and largest ever event to take place in the Arab world. This mega event will welcome 192 countries from around the world, plus businesses, multilateral organisations and educational establishments.
We’re proud to have worked on various aspects of Expo 2020 Dubai over the past 12 months.
During this time we created significant content for the USA Pavilion, including two major launch reels.
The first being the ground breaking concrete pour in March 2020 and the second video being the USA Completion Ceremony which took place in November 2020.
IEG also created the Cultural Performers’ call out video which has now had over 150K views.